OUGD204 - Evaluation.

1. What skills have you developed through this module and how effectively do you think you have applied them?

The module has helped me get a better understanding of the technical side of type. These include hierarchy, weight, line length, leading, point size and type face. Legibility has become priority over style and this is something i didn't consider before this module.

2. What approaches to/methods of research have you developed and how have they informed your design development process?

The research i have carried out has been presented within a type journal. The content within it has included business cards, flyers, website layouts, rules of type etc. These materials have then been analysed and evaluated for my own personal reference. Other research materials include type websites, journals and books. All these things have aloud me to broaden my understanding of type.

3. What strengths can you identify in your work and how have/will you capitalise on these?

The key strengths i have gained or developed from this type module are mainly hierarchy and business card/creative cv design. before i started i was not aware of hierarchy within my design practice. Nothing was deeply considered. Now i have a better understanding of this and this has resulted in a more legible design piece. The branding lessons with how to create a business card etc have been very useful. Learning how to tab things correctly have improved the layout of my work considerably.

4. What weaknesses can you identify in your work and how will you address these more fully?

The type journal has been the main weakness within this module. I have neglected it too much and not really got into the rhythm of collecting and analysing things. This has resulted in a mere 30 pages of research and analyzation when there should of been much more.

5. Identify five things that you will do differently next time and what do you expect to gain from doing these?

1. Spend more time collecting selected materials for the type journal.
2. Spend more time annotating the type journal.
3. Create more interesting layouts and push the boundaries.
4. Design my own typeface.

6. How would you grade yourself on the following areas:

Attendance 3
Punctuality 5
Motivation 4
Commitment 3
Quantity of work produced 3
Quality of work produced 3
Contribution to the group 4